Snapchat Ad Specs & Sizes (2026): Free Checker
Snapchat Ad Spec Validator
Check full-screen Snapchat image and video creative before you build the campaign.
Current asset
720×1280
9:16
4 of 5 placements ready
Results update as you edit the creative.
Single Image or Video Ad
ReadyThe standard full-screen format across Stories and Spotlight inventory.
Sponsored Snap
ReadyA vertical Snap delivered in the Chat tab.
Note: Snap recommends keeping Sponsored Snap video under 10 seconds.
Collection Ad hero
ReadyFull-screen hero creative paired with tappable product tiles.
Commercial
ReadyVideo creative whose opening segment is non-skippable.
Story Ad tile
Needs changesThe Discover tile that opens a sequence of Snaps.
- • Story Ad tile does not use video creative.
Reviewed against Snapchat for Business in July 2026. Platform rules and account eligibility can change.
Explore the Snapchat Ads integration →Quick answer
Most Snapchat ads share one full-screen 9:16 canvas, but their duration and format rules differ. Use the checker to confirm whether one asset can cover the formats you plan to run.
Recommended creative kit
Prepare a 720×1280 or larger 9:16 master and keep the message visible in the first few seconds.
Snapchat Ads ad sizes and formats
The requirements below power the checker above. A result marked Ready means the file matches the dimensions, ratio, duration, format, and file-size rules represented in this guide.
Single Image or Video Ad
The standard full-screen format across Stories and Spotlight inventory.
Sponsored Snap
A vertical Snap delivered in the Chat tab.
Snap recommends keeping Sponsored Snap video under 10 seconds.
Collection Ad hero
Full-screen hero creative paired with tappable product tiles.
Commercial
Video creative whose opening segment is non-skippable.
Story Ad tile
The Discover tile that opens a sequence of Snaps.
How to use the checker
- Choose the closest preset, or enter the exported file’s width and height.
- Select image or video, then add its format, file size, and duration.
- Review each placement. Ready assets can move to campaign setup; flagged assets need the listed change.
- Copy the results into a creative brief so designers know which variants are still missing.
The checker evaluates the file, not the message inside it. Keep logos, captions, and calls to action away from interface overlays, and preview the final ad inside the platform before publishing.
Common upload errors to avoid
- Right shape, low resolution: an aspect ratio can match while the pixel dimensions remain too small.
- One crop for every placement: horizontal, square, portrait, and full-screen inventory need different compositions.
- Duration checked too late: decide the destination before editing the final cut.
- Compressed with the wrong format: export in a format accepted by the exact placement, then check the resulting file size.
- Safe zones ignored: interface elements can cover text even when the upload itself passes validation.
Frequently asked questions
What ad sizes should I prepare for Snapchat Ads?
Prepare a 720×1280 or larger 9:16 master and keep the message visible in the first few seconds.
Does passing this Snapchat Ads checker guarantee ad approval?
No. The checker covers the creative file rules listed here, but Snapchat Ads can still review your landing page, claims, targeting, account, and policy compliance before an ad runs.
How current are these Snapchat Ads ad specs?
BizSidekick reviewed these specifications against Snapchat for Business in July 2026. Ad platforms can change requirements, so confirm unusual formats in the linked official documentation before launch.
Source reviewed in July 2026: Snapchat for Business. Always confirm account-specific or newly released formats before launch.
